Wednesday, May 25, 2011

Inspirational package design

I want another package design project and I really want a beer client. I enjoy designing packaging because it adds another dimension to the design and creates more opportunities for creativity. When designing products and packaging, there are multifarious options in creating innovative prototypes that enhance the concept of the brand and are functional for the user. Here are some nice beer packaging designs (from dieline.com):





I love everything about this design. The colors and typography are fantastic. What I think really makes this one appealing though is the paper and texture.








This looks almost like a design for a whiskey bottle, but it effectively communicates the "old days of beermaking".







Nice use of a grid and calligraphic illustrations and type.